Digital Marketing Services Can Be Overwhelming. The Good News Is, You Have Options.
Brand Design & Strategy
When it comes to starting or even maintaining a business, you have to brand yourself. Customers and clients will associate you with your brand. Your brand will ultimately become the face of your business. Without a brand, you could become just another face or name.
We can help with that! At Customized Web Development, we offer a huge variety of services to help brand you! We will start with your custom logo and move out from there. A website, social media marketing, google ranking, and so much more!
Social Media Management
To some entrepreneurs, social media marketing is the “next big thing,” a temporary yet powerful fad that must be taken advantage of while it’s still in the spotlight. To others, it’s a buzzword with no practical advantages and a steep, complicated learning curve.
Because it appeared quickly, social media has developed a reputation by some for being a passing marketing interest, and therefore, an unprofitable one. The statistics, however, illustrate a different picture. According to Hubspot, 92% of marketers in 2014 claimed that social media marketing was important for their business, with 80% indicating their efforts increased traffic to their websites. And according to Social Media Examiner, 97% of marketers are currently participating in social media—but 85% of participants aren’t sure what social media tools are the best to use.
This demonstrates a huge potential for social media marketing to increase sales, but a lack of understanding on how to achieve those results. Here’s a look at just some of the ways social media marketing can improve your business:
1. Increased Brand Recognition. Every opportunity you have to syndicate your content and increase your visibility is valuable. Your social media networks are just new channels for your brand’s voice and content. This is important because it simultaneously makes you easier and more accessible for new customers, and makes you more familiar and recognizable for existing customers. For example, a frequent Twitter user could hear about your company for the first time only after stumbling upon it in a newsfeed. Or, an otherwise apathetic customer might become better acquainted with your brand after seeing your presence on multiple networks.
2. Improved brand loyalty. According to a report published by Texas Tech University, brands who engage on social media channels enjoy higher loyalty from their customers. The report concludes “Companies should take advantage of the tools social media gives them when it comes to connecting with their audience. A strategic and open social media plan could prove influential in morphing consumers into being brand loyal.” Another study published by Convince&Convert found that 53% of Americans who follow brands in social are more loyal to those brands.
Already have a website? Do you already use social media marketing? Already know how to analyze the traffic you are getting? Do you know how turn that traffic into paying customers?
At Customized Web Development, we teach you how to utilize your analytics to your benefit. Call us today to get started!
Search Engine Optimization
Most companies charge mega bucks to handle SEO, and rightfully so. However, we believe in empowering small businesses to make it big. You can’t do that if you are paying out all of your profits! Our prices are competitive and allow for you to be able to make strides online as well as in your wallet!
Copywriting & Strategy
Making sure that you understand how your site works is paramount is making sure it runs smoothly. No one knows your business better than you!
Check out our Portfolio page! We let our work speak for itself!